1.
CAHAYA AT, MS M, PANDJAITAN DR. Influence of Marketing Mix and Consumer Attitudes Regarding Purchase Decisions Through Brand Image As a Mediating Variable to (Kentucky Fried Chicken Lampung). IJESSS [Internet]. 2024 Mar. 31 [cited 2026 Jun. 6];5(2):406-18. Available from: https://staging.journalkeberlanjutan.com/index.php/ijesss/article/view/1025