CAHAYA, Anggelina Tyo; MS, Mahrinasari; PANDJAITAN, Dorothy RH. Influence of Marketing Mix and Consumer Attitudes Regarding Purchase Decisions Through Brand Image As a Mediating Variable to (Kentucky Fried Chicken Lampung). International Journal of Environmental, Sustainability, and Social Science, [S. l.], v. 5, n. 2, p. 406–418, 2024. DOI: 10.38142/ijesss.v5i2.1025. Disponível em: https://staging.journalkeberlanjutan.com/index.php/ijesss/article/view/1025. Acesso em: 6 jun. 2026.